Guides, written by the people who do the filings.
No thought leadership. These are the explanations we end up giving on the phone, written down once so you can read them before the call instead of during it.
How a private placement actually works
The 200-person cap, the forms, the bank account rule, and the four mistakes that turn a private raise into a deemed public issue.
Read the guide → Structure · 7 min readShould you convert to a private limited company?
You cannot issue shares as a proprietorship. But converting has tax and compliance consequences, and it is not always worth it.
Read the guide → Raising · 8 min readWhat investors actually look at in a smaller-city business
Not the pitch deck. The bank statements, the related-party entries, and whether your GST returns agree with your books.
Read the guide →These are general explanations, not advice on your situation. Rules change and facts differ — take professional advice before acting on anything here.

